With 280 events running up and down the country, welcome to your festival for tech that's good for the world!
By Courteney Peters
17 April 2024
The partnership will see the festival programme promoted across LUMO's nationwide digital billboard network, extending the reach of the festival far beyond the tech sector, and helping to advance NZTech's objective of communicating the value and economic opportunities presented by tech to all New Zealanders.
Says Jack Plowright, LUMO's GM of Platforms and Partner Strategy, "LUMO is set to power Techweek by switching on its extensive, locally owned DOOH network — spotlighting the week's events and celebrating the successes & people behind some of the country's most recognised tech companies."
Born in Auckland, LUMO has gained recognition both here and abroad for its application of progressive Digital Out of Home technology & creative solutions, helping brands to stand out and make lasting impressions. Built to capture attention at the most opportune moments, it’s nationwide digital billboard network operates at the intersection of the digital and physical world, strategically positioned in well-known, highly visible urban locations to reach nearly 2 million Kiwis, every week.
"LUMO's partnership with Techweek24 is illustrative of the modern reality that tech is transforming how Kiwi do business across all industries. Innovative New Zealand businesses like LUMO that embrace tech have a clear competitive edge. LUMO's digital billboard network is helping NZTech to communicate this message to more New Zealanders during Techweek24, and as a not-for-profit industry voice, that extended reach is invaluable," says NZTech Group Marketing Manager, Courteney Peters.
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